
FREED – Families Redefining Education
Last updated: August 2026
1. ABOUT THIS PRIVACY POLICY
FREED – Families Redefining Education respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store and protect your personal information when you use the FREED website, join the FREED Community, purchase products or services, contact us, or otherwise interact with FREED.
We process personal information in accordance with applicable UK data protection law.
2. WHO WE ARE
FREED – Families Redefining Education is part of the Kubuti family of educational brands and is operated by Ashleigh Kannemeyer as a sole trader.
For the purposes of UK data protection law, Ashleigh Kannemeyer is responsible for the personal information processed through FREED.
Email: [email protected]
Business address: [BUSINESS ADDRESS TO BE ADDED]
If you have any questions about this Privacy Policy or how your personal information is used, you can contact us using the email address above.
3. INFORMATION WE MAY COLLECT
Depending on how you interact with FREED, we may collect and process information such as:
your name
your email address
contact information you provide to us
membership and account information
information relating to purchases, subscriptions and payments
communications you send to us
questions, comments, posts or other information you choose to contribute within the FREED Community
information you provide when completing forms or requesting resources
technical information that may be collected automatically when you use our website or online services
We only collect personal information that is reasonably necessary for operating FREED, providing our services, managing memberships and communicating with you.
4. HOW WE USE YOUR INFORMATION
We may use your personal information to:
create and manage your FREED account or membership
process and manage purchases and subscriptions
provide access to resources, courses, downloads and community features
send information relating to your membership, purchases or account
respond to questions, enquiries and requests for support
manage and moderate the FREED Community
administer our website and online services
maintain appropriate business and financial records
protect FREED, our services and our community from misuse, fraud or inappropriate behaviour
comply with legal or regulatory obligations
We will only use your personal information for purposes that are compatible with the reason it was collected, unless we are permitted or required by law to use it for another purpose.
5. OUR LAWFUL BASIS FOR USING YOUR INFORMATION
Under UK data protection law, we must have a lawful basis for processing your personal information.
Depending on the circumstances, we may rely on:
Contract
Where processing your information is necessary to provide something you have purchased or requested, manage your FREED membership, provide access to member resources or otherwise fulfil our agreement with you.
Legal obligation
Where we need to process or retain information to comply with a legal requirement, such as maintaining appropriate financial or transaction records.
Legitimate interests
Where processing is reasonably necessary for the operation, administration, security and improvement of FREED, provided that those interests are not overridden by your rights and interests.
Consent
Where we specifically ask for your consent to use your information for a particular purpose. Where we rely on consent, you may withdraw it at any time.
6. EMAILS AND COMMUNICATIONS
We may send you emails that are necessary to provide a service, resource or product you have requested or purchased. These may include membership information, payment or subscription information, account notices, access information, requested resources and important service updates.
These service-related communications are separate from marketing communications.
We may also send you emails containing FREED news, educational content, resources, offers and information about our products, services or membership where you have agreed to receive these communications or where we are otherwise permitted to do so by law.
Where consent is required, we will ask for your consent before sending marketing emails.
You can unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails or by contacting us at [email protected]. Unsubscribing from marketing emails will not prevent us from sending you service-related communications that are necessary to provide something you have requested or purchased.
7. WHO WE SHARE INFORMATION WITH
We do not sell your personal information.
We may share personal information with trusted service providers where this is necessary to operate FREED and provide our services.
These may include providers that help us with:
website and membership hosting
email and communications
payment processing
customer and membership management
technical support and security
professional services such as accounting, legal or regulatory support where required
We only share information that is reasonably necessary for the relevant purpose.
We may also disclose personal information where required by law or where reasonably necessary to establish, exercise or defend legal rights.
8. GOHIGHLEVEL / GHL
FREED currently uses GoHighLevel (GHL) to help operate our websites, forms, membership systems, customer records, communications and automations.
Information you provide through FREED forms, account registrations or membership systems may therefore be processed and stored using GoHighLevel's services.
GoHighLevel acts as a service provider to us when processing personal information on our behalf.
9. PAYMENTS AND STRIPE
Payments for FREED products and memberships are currently processed by Stripe.
When you make a payment, your payment information is provided to Stripe for payment processing. We do not receive or store your full payment card details.
We may receive and retain information about the transaction, such as your name, contact information, the product or membership purchased, payment status, amount paid and transaction details needed to administer your purchase or membership and maintain appropriate financial records.
Stripe processes personal information in accordance with its own privacy practices and applicable data protection requirements.
10. INTERNATIONAL DATA TRANSFERS
Some of the service providers we use, including GoHighLevel and Stripe, operate internationally. As a result, your personal information may be processed or stored outside the United Kingdom.
Where personal information is transferred outside the UK, we take appropriate steps to ensure that the transfer complies with UK data protection law.
Depending on the circumstances, these protections may include UK adequacy regulations or recognised safeguards such as approved contractual arrangements, including the UK International Data Transfer Addendum and Standard Contractual Clauses.
Our service providers may also use other recognised lawful transfer mechanisms where applicable.
If you would like more information about the safeguards used in relation to your personal information, please contact us at [email protected]
11. HOW LONG WE KEEP YOUR INFORMATION
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected, including providing our services, managing memberships, responding to enquiries and meeting legal, accounting or reporting requirements.
Different types of information may therefore be kept for different periods.
For example, information relating to financial transactions may need to be retained for longer periods to meet legal and tax record-keeping requirements.
When personal information is no longer reasonably required, we will delete it or take appropriate steps to ensure that it is no longer identifiable, where appropriate.
12. HOW WE PROTECT YOUR INFORMATION
We take reasonable steps to protect personal information against loss, misuse, unauthorised access, alteration or disclosure.
We use appropriate technical and organisational measures and reputable service providers to help us operate FREED securely.
However, no website, online platform or method of electronic transmission can be guaranteed to be completely secure.
13. INFORMATION SHARED WITHIN THE FREED COMMUNITY
If you choose to post, comment or share information within the FREED Community, that information may be visible to other members of the community.
Please take care when sharing personal information about yourself, your children or other people.
We recommend that you do not share information such as your home address, private contact details or other sensitive personal information within community posts.
If you believe that personal information has been shared inappropriately within the community, please contact us at [email protected].
14. CHILDREN'S PERSONAL INFORMATION
FREED is designed to support parents and families, but our accounts, paid memberships and community features are intended to be managed by adults.
We do not knowingly require children to create accounts or provide personal information directly to us in order for a parent or carer to use FREED.
Parents and carers should take care when sharing information about children within the FREED Community or when contacting us.
If you believe that a child's personal information has been provided to us inappropriately, please contact us at [email protected] so that we can review the situation and take appropriate action.
15. YOUR DATA PROTECTION RIGHTS
Under UK data protection law, you may have rights in relation to your personal information. Depending on the circumstances, these may include the right to:
ask for access to personal information we hold about you
ask us to correct inaccurate or incomplete information
ask us to delete your personal information in certain circumstances
ask us to restrict how we use your information in certain circumstances
object to certain uses of your personal information
receive certain personal information in a portable format
withdraw your consent where we rely on consent to process your information
If you would like to exercise a data protection right, please contact [email protected].
We may need to confirm your identity before responding to a request.
YOUR RIGHT TO OBJECT
Where we rely on our legitimate interests to process your personal information, you have the right to object to that processing in certain circumstances.
You also have an absolute right to object to your personal information being used for direct marketing.
If you wish to object to the way we are using your personal information, please contact us at [email protected]
16. COMPLAINTS
If you have concerns about how we use your personal information, please contact us first at [email protected] so that we have an opportunity to address your concerns.
You also have the right to complain to the Information Commissioner's Office (ICO), the UK's independent data protection regulator.
Information about making a complaint is available from the ICO.
Information Commissioner's Office (ICO)
17. COOKIES
Our website may use cookies and similar technologies that are necessary for the website and its services to function.
We do not currently use advertising or marketing tracking technologies through FREED.
If we introduce non-essential analytics, advertising or marketing cookies in the future, we will update our information and obtain consent where required by law before using them.
18. CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time to reflect changes to FREED, our service providers, our use of personal information or applicable legal requirements.
The latest version will be published on this page and the Last updated date will be changed accordingly.
Where appropriate, we may also notify you of significant changes.
19. CONTACT US
If you have any questions about this Privacy Policy, how we use your personal information or your data protection rights, please contact:
Ashleigh Kannemeyer
FREED – Families Redefining Education
Part of the Kubuti family of educational brands
Email: [email protected]
Business address: [BUSINESS ADDRESS TO BE ADDED]